How I Make a Passive Income, in My Sleep, Selling Digital Products

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Did you know that you can make a passive income on Etsy? Or Creative Market? Continue to read to learn how I make a passive income on Etsy

Are you creative? Do you want to quit your 9 to 5 job? Have a Side Hustle that makes money while you sleep?

This post may contain affiliate links, which means I may receive a small commission, at no cost to you, if you make a purchase through my links. For more information please read my disclosure policy here.

If you’ve answered yassss to any of these questions, selling digital products online is your calling.

Photo by Nicole Honeywill on Unsplash

Selling Digital Products might be right up your alley

You can create digital products on Canva, Illustrator, and Photoshop.

I created my little Etsy shop with Canva Templates for other Bloggers and Influencers to use. If you’re unsure what Canva is, it is a FREE tool majority of Bloggers and Influencers (myself included) use. Now the FREE version gives you a lot but when you upgrade to PLUS you get access to hundreds of fonts and stock photos.

Canva is seriously amazing.

You can learn more about Canva and how to make graphics here.

First, figure out what products you want to sell

  1. Media Kit Templates
  2. eBooks
  3. Planners
  4. Printables
  5. Illustrations
  6. Workbooks

Selling digital products was not something I was actively pursuing. I was creating graphics for my blog on the side and found that most of them were doing well.

I started making a couple for other fellow bloggers and got really great feedback.

After I had to quit my 9 to 5, I decided to start making templates on Etsy — Jennifer Carfora Co was born.

If you haven’t already, test the waters

When I first initially opened my Etsy shop I was selling Canva Pinterest templates.

I had one buyer but no one else were interested. Instead of getting discouraged, I started making Media Kit templates to see how they would convert.

I wrote a post about the importance of Media Kits and what they were, and advertised my inexpensive Media Kit template.

My 2 Page Blush Media Kit Template took off, right away.

I found something I was truly good at, and started creating more Media Kit Templates. I know four isn’t a whole lot but it’s hard to create beautiful content with a clingy, overly anxious toddler sitting in your lap.

I do a lot one handed haha!

Work at Home Mom Problems.

Photo by Zohre Nemati on Unsplash

Start creating your digital products

You can create digital products in a number of places: Canva, Illustrator, and Photoshop.

Canva –

I love Canva. It is my go to when creating graphics for my clients and for myself: Etsy and Blog.

You can do a lot with the free version of Canva, they still have an abundance of stock photos to choose from… and fonts as well.

However, with the free version, you’ll most of the stock photos circulating Pinterest. It would be best to use stock photos that are unique when showcasing your digital products.

If you’re an affiliate for any of the stock photo sites, you can use the images in your product display. Then, you can let the purchaser know that the stock photos are not included and they can purchase it at so and so (hint, use your affiliate link).

Win, win!

Psssst, I use amazing stock photos from Ivory Mix! And she has 550+ FREE stock photos!

Illustrator –

I’ve seen many amazing bloggers use Illustrator to take their designs on paper and put it on their blog, eBook, planner, and so much more.

I’m learning to do this myself actually, it is very time consuming. You don’t need a drawing tablet to do it but it is very difficult.

If you’re great at drawing and want to take your designs on paper and turn it into something amazing on the computer? This is the route to go.

I have this Wacom Graphics Tablet, it works great!

Photoshop –

I’m still learning how to use Photoshop myself, I’ve used it to help make some of my pins. Photoshop has this drop shadow effect that I like to use when sharing my products on Pinterest.

Like I’ve mentioned many, many times… You need to display your products in a flattering way. If you spend hours and hours making a workbook template but half-ass the product image?

You’re not going to get anyone interested in your product!

The great thing about Photoshop is that you can also make blog banners, Photoshop brushes, printables, templates, brand kit, and so much more!

Protect yourself by making copies

What do you mean I need to protect myself? I made a mistake with my first Media Kit template by not making a copy.

I didn’t realize that when the other person purchasing my template can edit it… what does that mean for me and the future buyers?

It meant that my template would be altered, and the person buying it after him / her would have the altered version. It’s happened a few times after but it’s not as stressful as the first time it was changed.

Now if someone doesn’t make a copy of the template to their Canva, I just edit the link in my PDF file to a new copy… make sure you make a copy of that one too!

My Final Thoughts of Selling Digital Products

If you have any ounce of creativity in your genes, this will be a cake walk. You do not need to pay a lot of money in ads to get people to buy. I’ve had a ton of referrers from Pinterest — yes, Pinterest.

Make amazing pins showcasing your work and people will come – trust me.

What are you waiting for? Jump on it! It’s a great way to make money passively.

Do you sell digital products? What is your favorite, or your most successful?


Browse My Media Kit Templates

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